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The Russian soft drinks market is valued at $2,393 million |
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Russia has the largest beer market in Eastern Europe with an average annual consumption per head of 15 litres |
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The beer market in Russia has enormous potential for expansion as its huge population lags well behind most other countries in the world, in terms of consumption |
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At present Russia's beer market is valued at $1040 million with a volume of 2274 million litres |
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In 1999, over 5.5 million litres of alcoholic drinks were consumed in Russia |
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Over the past five years the Russian Federation has been the most dynamic market for alcoholic drinks in value |
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It is predicted that retail sales of alcoholic drinks will increase 8 - 15% |
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The total Russian vodka market is estimated to be 4 billion litres per year |
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In 1999, Russia topped the world spirit drinkers league |