ITC PRAGUE: VISITOR PROFILE AT ITC 2002
The Visitors :
ITE has a professional and experienced marketing team in Prague who put together
a marketing campaign which attracts buyers from Czech Republic, Germany, Austria,
Solvakia and Poland.
- Over 25,000 visitors attend annually with over 100,000 tickets
distributed
- 50% were Directors, Presidents or CEOs
38% were Management
12% were assistants/other/or did not answer
- A comprehensive seminar campaign provides visitors with the
opportunity to hear about the latest developments in IT.
- Close ties with the Trade Press, Personal invites to top IT
decision makers, personal invites to ITE's database of various industry sectors,
( including Automotive, Oil & Gas, Banking Telecomms, Pharmaceuticals, Construction,
Government etc ), ensure the correct audience is targeted for 2002.
- Over 60% of all Czech enterprises are registered in Prague,
with more than 70% of Czech IT turnover is done in Prague, meaning that this
is the foremost location to meet future clients.